How to Achieve a FREE Bingo Promotion for your newspaper!

In a Word - ADVERTISING! Bingo raises a lot of excitement in readers! When the call numbers are published, readership goes up - way up! AND - the pages where the numbers are published get looked at first! The attention to the page and, specifically, the ads where the numbers are published is exactly what advertisers need and will pay for! That means that smart advertisers will pay extra to insure their message gets noticed! Bingo Games offer multiple opportunities for targeted advertising that gets NOTICED!

Advertising on Bingo Flyers

Advertisers can place an ad on the bottom, side, or back of the bingo flyer. This placement puts their message right in front of the reader for the duration of the Bingo Promotion!

Advertising Where Call Numbers are Published

Ads where the Call Numbers are published are guaranteed to be noticed so advertisers are willing to pay extra for placement with Bingo Call Numbers!

Advertisers Can Provide Prizes

Prizes should be inviting enough to create interest. They can be cash, TV's, Microwaves, Mall Certificates - or even a car! $1000 for the first place winner and $500 or $250 for the second place winner are common.

How it Works

Bingo flyers, each with their own unique call numbers, are inserted into newspapers before distribution. The paper then draws and publishes call numbers (daily or weekly) somewhere within the paper. Players then cover the corresponding numbers on their Bingo sheets.

Coverall Bingo requires that all 24 numbers on a player's card be marked in order to win. Typically, it will take 50-60 call numbers to produce a Bingo.

The first person to cover all numbers and bring their Bingo flyer to the paper's office is the winner. In the rare event of a tie, the top prize may be split or a drawing held.

You have just read about a typical Bingo Promotion, but it can easily be tailored to suit your marketing budget and time frame.